In India, broadband connections have improved tremendously and are showing no signs of slowing down. While speeds of 2Mbps or 4Mbps were acceptable a couple of years back, now it is relatively easy to afford connections with speeds up to 24Mbps. It’s not just the speeds either, and broadband penetration too is showing some positive signs. A recent TRAI report revealed that there are more than 160 lakh broadband subscribers in India, with nearly 6.8 lakh users added since December last year. Let’s take look at this growth in a bit more detail, and see what is driving it.
In addition to newer technologies, one of the primary drivers of this growth is the reduction in costs. It is easier and more affordable than ever to have a broadband connection at one’s home. Airtel, for one, is currently offering a 16Mbps connection with 80GB download limit and unlimited voice calling for just Rs 1,899 per month. This sort of a plan and pricing was unimaginable a couple of years back.
The penetration of smart devices too is increasing at a frightening pace, and content consumption too is at an all-time high. In a regular household there are more than one smartphone and computer, and more time is being spent on the Internet. With online video and music streaming services, and online gaming a common thing these days, speed and higher download limits is the need of the hour.
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